Even though it didn’t gain instant popularity (which is hard to believe), in its debut year, the Baguette sold over 100,000 units! The success is due in high part to Sarah Jessica Parker who played Carrie Bradshaw in Sex & The City, which first aired in 1998. Perhaps you remember Carrie’s famous lines “It’s not a bag, it’s a Baguette”? She appeared multiple times in the series wearing the baguette and made it a popular and must-have accessory - Glam Observer
